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Solo Professionals
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Blowing Your Own Horn - A Key Marketing Strategy for Small Business
Successful solo entrepreneurs spend quite a bit of time building and expanding their networks. We may meet face to face, over the telephone or online. We exchange pleasantries, information, referrals or resources and in doing so, strengthen the bonds with individuals and the whole organization. What is not quite as common in our exchanges is the use of a personal or business success story.
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Small Business Savvy: Reaching Key Big Business Decision Makers
As a solo entrepreneur or small business owner, one of our key challenges can be reaching key decision makers in larger companies. Getting to the right person who can seal the deal can be a frustrating experience, especially if you don’t have a game plan. Here are three ways to connect with the right people.
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Marketing Messages: Your 10 Most Important Business Principles
As Solo Entrepreneurs we use two basic strategies for marketing: writing and speaking. Rose Hill explains why it is important to create a list of your 10 Most Important Business Principles (MIBP) and utilize them in your marketing efforts . Without them, she claims your marketing efforts will be too diffuse to really grab the attention of your intended ideal clients.
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Leadership and Followership in a Team Setting
As a member of a team, leaders and followers are needed to keep the team running smoothly. Rose Hill analyzes the need for both leaders and follows and how important it is for solo entrepreneurs to step into both roles as when necessary and appropriate.
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Being a Solo Practitioner is Not Easy
There are many entrepreneurs out there who are quite good at what they do, but often my hat goes off to the solo practitioner who is making it all come together. Why you ask? Well simple really; being a Solo Practitioner at anything well that is not easy. Why do people go solo?
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Mastermind Alliances to Further Your Career
Every business leader needs to develop his or her own Mastermind Alliance. The important benefits received are several, including synergistic solution problem solving, synergistic networking and a confidential sounding board that too many executives today do not enjoy.
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Solo Professional Systems and Logistic Consultants
Every corporation wants to make more profits and that means it needs to make more sales and become more efficient to reduce costs. On the sales side of things there are 5:1 more consultants than on the streamlining side of efficiency.
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