Branding a Small Business Without Paying A Dime

As a young entrepreneur I was always looking for ways to brand my small companies. I didn't want to hire a firm and I was always open to learning. These are some things I've learned along the way that you might find helpful.

Branding Development Techniques: Be Unique; But Recognizable

So, you are about to build your business brand and corporate identity. You know your industry like the back of your hand, and all you want to do now is get others to feel the way you do about your company. You're not alone. So, you'll need to compete well. How will you do it?

Creating a Strong Nonprofit Brand

As your nonprofit grows, developing a consistent message and brand that is easily accessible by your staff is essential. Discover the solution to creating a strong nonprofit brand in 4 simple steps

How Easy It Gets Ordering Customized Rubber Bracelets in Bulk Online

These rubber bracelets are available in a wide variety of colors. There's this pantone chart wherein you can choose from a wide array of colors. You can even request for glow in the dark rubber bracelets. These rubber bracelets are cheap to make but in return they can be off great value for your fundraiser or for your cause. Hundreds of fundraisers have used rubber bracelets to promote their cause.

Elements of a Professional Business Letterhead

What are the most improtant elements in a professional letterhead? This article will help you think about your own letterhead and give you some helpful design tips to easily create a professional letterhead with lots of sample letterhead ideas.

The New Trend of what Businesses and Events Use for Give-Aways and Promotions

Some companies also use these custom rubber bracelets for product advertisements or promotions. These customized rubber bracelets are cheap that is why this is a good form of advertisement. Every company wants to cut down on their expenses right? These customized rubber bracelets is one form of cutting down on expenses.

Using Headshots to Define Your Business Brand

Do you ever wonder if you should put your photograph on your website? Many online business owners seem to opt into the anonymous aspects of internet ecommerce. They don't publish their name, let alone share their face with website visitors and customers. But is that the right decision?

Certification of Your Profession - A Step in Personal Branding?

Much in business --as on the stock exchange - moves in trends. Not forever thought. Some trends will fade away when others amplify. And certain important incidents may cause new trends to start or others to finish abruptly. Certification of professionals is a also trend. Two parties benefit from this certification process.

Save Hundreds of Dollars on Your Insurance from the Reptilian Insurance Company

You have to love the branding of the Gieko Insurance Company Gecko. Brilliant marketing and you have to laugh because it is so ridiculous and funny to listen to a Gecko with an Australian Accent no doubt tell you that you can save hundreds of dollars on your car insurance by switching to Gieko.

How to Write a Tag Line - 10 Tips

10 tips anyone can use to write tag lines that get results. Article gives examples of both effective and ineffective taglines, and shows the reader how to craft powerful taglines.

Why You Should Run Away From An Ad Agency That Talks About Branding (Before Your Wallet's Empty)

Why Branding is a disservice to the buying public. It's like having a lamp and hiding it under your bed. The light doesn't help you. The light doesn't help your family members and friends. What's better than branding?

Web Branding Matters -- Part One

There is a new concept in branding: online branding. If you want to know exactly what that means, you only have to take the traditional definitions of branding and adapt them to the Web. Then you'll get a simple definition: online branding makes your visitors believe that you are the only answer to their problems.

A Powerful Partnership: Legal Marketing and Graphic Design

There is no room for a disconnect between the image your firm is projecting and the position you seek to carve out of the marketplace. More than ever, shifts in the legal industry are shining a bright light on business development. As the face of the firm evolves, its storytellers, i.e. the logo, firm brochure, practice area literature, recruitment material, trade publication ads, event invitations, newsletters, and the web site need to reflect the change. Collectively and individually, these ambassadors make a great case in favor of judging a book by its cover. How they look is just as important as their content.