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Customer Service
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The Greatest Blind Spot: Customer Perception
What people think about your business is driven by their perception, not yours. Leverage your customer's perception to your advantage. Correct blind spots in your perception of service quality by following some basic tips.
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12 Sure Ways to Keep Customers Happy
Customers come, and customers go. Whether you sell to consumers or to other companies, that’s a sad fact of doing business. Sadder yet is the fact that it can cost you between three and 10 times more to acquire a new customer than to keep an existing one. With that in mind, give some thought to the following 12 proven ways to keep your customers by keeping them happy.
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Why is Good Customer Service So Important
It amazes me that in this day and age how some companies still do not understand the importance of good customer service. It seems many are focused more on saving money and less on keeping customers happy. Customer satisfaction leads to continued business, referrals, and customer loyality. Inadequate customer service does the exact opposite and ends up being an enormous burden on a company, which in the end will cost more in future sales and lost customers than what would have been saved in reducing support costs.
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When Businesses Enforce Every Rule & Count Every Nickel, They're In Trouble
I look back on my career and I see with perfect hindsight how shortsighted I was in handling certain customer relationships.
And because of my failings and miscues I’m in a good position to notice when others are being shortsighted or foolish with me.
Generally, when they're enforcing ever rule and counting every nickel, they're in financial trouble and it's a good time for customers to seek alternatives.
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Building Customer Relationships by Staying in Contact
Do your customers see you often enough? Do you have a regular system of contact that makes sure your products and services are consistently in front of your customers? Businesses lose out on more sales than they know because their customers forget about them.
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Welcome to Soviet-Style Customer Service!
I was purchasing a camera for my business at a well known warehouse store when I presented my American Express card along with my associate’s membership card. The associate was standing next to me at the time.
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How To Hire Better Call Center Agents - Every Time!
Start using the latest Trends in Job Ad Content & Placement, Telephone Screening, Skills Testing, Personality/Job Fit Assessments, Call Center-Specific Interviewing Techniques, Job Previews & Simulations, and Reference Checking.
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About Customer Relationship Management
The general purpose of CRM is to enable organizations to better manage their customers through the introduction of reliable systems, processes and procedures.
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Advocacy Can Be Oh So Much Fun
Being a customer advocate is only limited by our creativity and knowledge of the customer. Being a customer advocate is greatly enhanced by the fact that you are working side-by-side with other committed customer advocates who also care a great deal about this specific customer.
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Getting Back the Lost Client in Six Steps
If your clients feel wanted in the first place it is almost impossible to have someone else steal them away from you. Once lost you just need to gently keep after them by reminding them of your services, your appreciation of them, and your knowledge of their needs.
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Customer Service Mistakes Can Be Entrepreneurial Opportunities!
I called Domino’s Pizza the other night as I was watching the USC-Notre Dame game on the tube.
Expecting to get exactly what I had purchased twice during the past three weeks, I quickly dialed the phone and recited my order:
“I’ll have the three medium pizzas with unlimited ingredients. Here’s how I’d like them. Two with triple mushrooms, and one with double pepperoni, and a single serving of mushrooms, onion, and beef, please.”
“We can’t do that,” the voice responded flatly.
“Why, not?” I shot back. “What’s the problem?”
“You can’t double one ingredient. They have to be different ingredients,” he claimed.
“You must be in MANAGEMENT, am I right?” I challenged, knowing only a dumb bureaucrat could enforce such a senseless rule, recalls top speaker, international consultant, and popular commentator on radio and TV.
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